Prashant Chandwani
Prashant Chandwani is currently working as an Account Executive at Exhibit 360, managing and executing projects for clients from various industries. He received his B.com degree in management from Jai Hind College, Mumbai. Post his degree, he started out as a marketing executive at one of the largest retail brands in the Middle East, Landmark Group and was responsible for handling the ATL and BTL marketing activities of the company’s brands. He made the career switch when he realized his untapped potential was inclined towards business development. This is where he feels he thrives the most and is what he continues to pursue.
3D Solutions | 10 Apr, 2024 | 8 min read
Every business revolves around its customers. Hence, beyond delivering a product, businesses strive to create a positive experience for them. This experience is mapped across a series of targeted steps that a prospective customer goes through, which is known as the customer journey. Delivering value at each stage of this journey enhances the customer experience which is reciprocated by increased trust and loyalty. However, in a wide-spanning digital landscape, the customer journey has become a c
Industry Trends | 17 Jan, 2024 | 7 min read
Advertising and marketing for pharmaceuticals and health products are undergoing major digital developments. Reportedly, the pharmaceutical and health sectors invested $17.8 billion in digital advertising in 2023, and by 2024, this number is anticipated to surpass $20 billion. Marketing strategies in the pharmaceutical and healthcare industries have substantially transformed due to a shift towards digitally-driven approaches. This transformative potential is particularly evident within the phar
Industry Trends | 21 Sep, 2023 | 13 min read
The famous quote, “Seeing is believing,” stands true in the sales industry. Customers will not buy a product if they cannot understand its functions. For instance, most people will not buy a smartphone without knowing the specifications of its processor, memory, camera, etc. To motivate a customer, it is crucial to make them feel attracted to the product. As well as it is important to assure them that the product will match their expectations. Many businesses use product demos for their sales c
3D Solutions | 10 Apr, 2023 | 8 min read
Modern businesses seek efficient ways to enhance their profitability while also striving to deliver unique value-driven customer experiences. Any business plan that aims to improve sales and revenue by promoting goods or services must incorporate marketing as a key element. The techniques used in marketing have undergone substantial changes over the past few decades, with digital marketing becoming increasingly common and essential in today's business environment. Adopting digital marketing also
3D Solutions | 06 Mar, 2023 | 6 min read
In recent years, businesses have been experimenting with new and upcoming technologies, and this is true irrespective of the industry they belong to. One of the main reasons to embrace this digital revolution is because of the kind of results it provides. Statistics show that over 75% of businesses worldwide have implemented a virtual strategy and seen a 10% increase in their marketing operations. To say that innovative virtual experiences are the next big thing that businesses are investing in
3D Solutions | 06 Feb, 2023 | 7 min read
Which business would not want to see its customers return? Everybody wants to make a customer happy, so they keep coming back again and again. Enhancing products and services can ultimately give brands and businesses repeat buyers and increased loyalty. There are a lot of ways through which companies can elevate their consumer experience to achieve consumer loyalty. One way is to utilise technology in the digital space enabling brands to reach their audiences easily. They can expand their presen
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Exhibit 360 is a solutions platform by Blues N Coppers. Exhibit 360 offers endless possibilities for brands to create interactive experiences for their customers and enable sales right from the web browser.
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