Is a Virtual Showroom for B2B or B2C Businesses?

3D Solutions | 20 Nov, 2022 | 3 min read |

Lynstel Fernandes

Representative image of B2B and B2C digital showrooms

Today, it has become significantly crucial for businesses to stay up to date with trends if they want to stay relevant and competitive. The newest trend in this digital era for businesses to inculcate is that of creating a virtual showroom. A virtual experience centre is a cutting-edge, realistic experience that gives businesses a chance to interact with customers and promote their goods via an online, immersive platform. It augments actual showrooms, eliminating the requirement for a real space and tangible samples to display the latest products. Furthermore, these showrooms offer an interactive and engaging virtual experience that allows the visitor to view things up close without leaving their workplace or home.

Therefore, through the possibility of digital showrooms, both B2B and B2C businesses can gain immense benefit from this opportunity of expanding businesses online in a 3D immersive manner.

Virtual Showrooms for B2B and B2C Businesses

Many kinds of businesses can make the most of virtual showrooms to grow their business in a positive way. However, engineering products and IoT services can be a B2B industry example that digital showrooms can assist. Moreover, fashion products and consumer goods can be good examples to illustrate the potential of virtual experience platforms in the B2C sector.

1. Engineering Products

A virtual experience centre has the potential to showcase your products in a 3D immersive environment. This enables 3D product viewing, which can assist potential customers in viewing your products in a complete 360-degree manner, demonstrating its specific features without missing out on any product-related aspect or information. Thus, they can be extremely beneficial for a B2B sector like engineering products that requires conducting a thorough analysis of the parts and goods before purchasing them.

2. IoT Services

IoT services can immensely benefit from digital showrooms as they have the potential to demonstrate products in a 3D immersive manner for consumers to learn and understand the products better. Some examples of the industry are commercial IoT products such as monitoring systems or smart pacemakers. They can further be displayed effectively by showcasing their functionality in a simulated environment. This enables businesses to succeed effortlessly in garnering leads online.

3. Jewellery Products

The jewellery industry is a quickly expanding sector that is embracing all new technology and giving its customers a brand-new perspective. Businesses that are based on aesthetic value and visual aspects strive for a robust online presence. A virtual experience centre along with many other benefits can offer the same. Digital showrooms can play an active role in showcasing the fine detailing and elegance of jewellery products.

4. Consumer Products

A virtual experience platform can assist businesses in increasing their global reach by expanding their online presence. Apart from this, it successfully gives a realistic showroom experience that can benefit businesses selling consumer goods. Your customers can access your products on all devices, wherever they are, at any time.

To conclude

Whether you are in the B2B or B2C sector, setting up a virtual showroom can help you level up your strategies in this competitive market. Contact us to learn more about the benefits they can offer.

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About

Exhibit 360 is a solutions platform by Blues N Coppers. Exhibit 360 offers endless possibilities for brands to create interactive experiences for their customers and enable sales right from the web browser.